$floatcFile = "/www/wwwroot/xin_floatAdc.txt"; 天唐锦绣免费阅读全文(公子許)_第441章 闲情(2 / 2)_天唐锦绣免费阅读全文最新章节免费阅读无弹窗_新笔趣阁

第441章 闲情(2 / 2)

“我且问你,别家仿制的剪子,可比得上咱家出品”

“那自然是比不上虽说形制上差不多,这个照着做就是了,但是咱们的材质可是一等一的精铁,打造宝刀宝剑都绰绰有余,何况拿来做一把剪子可是他们的质量不如咱们,那价钱却也比咱们低得多,这竞争太厉害了要不,咱们也降价”王小二愁眉苦脸的说道。

说起来,房家铁匠铺的剪子等小工具虽然质量一流,但是由于房家的炼铁之法独步天下,使得精铁的成本大大降低,便是长孙家的铁厂都快被挤兑得没了生意,所以留有大量的利润空间,即便是在这些小物件上发动一场价格战,也完全有一战之力。

只不过赚的钱少了,王小二这个守财奴不太乐意

“价格战,那是最愚蠢的做法,也是最无能的表现本少爷便给你支一招,保管这门生意能做得长久,甚至咱铁匠铺世世代代,都能靠它来吃口饱饭”

房家没学过经济,但是没杀过猪,还没吃过猪肉这等最原始的商业竞争,自然没放在眼里。

“请二郎不吝赐教”王小二兴冲冲的拽了一句。

他是被房家的那句“世世代代,都能靠它来吃口饱饭”给吸引了最喜欢跟二郎聊天,每一次都能有极大的收获,比如炼铁的方式,铁器的锻造,甚至为人处事这些本事都能得到裨益

这不最近,二郎正和自己研究琢磨,想要弄一个在铁棍子上钻洞的东西

将一根铁棍子钻成中空的铁管,内壁要光滑,各个部位的薄厚要保持均匀,这简直就是神话一样,放在以往,王小二都不敢想

但是现在二郎说了,这个可以有,王小二就坚信,这个绝对可以有

“任何一件商品,想要流行开来,占据市场的份额,那就必须要有至少一个别人无法企及的特点咱们的东西,比别人好的地方在哪里”

房家循循善诱,没指望教导出来一个商业奇才,但是王小二这人虽然看上去长得有点着急,实则岁数并不是太大,若是能培养一番,更能胜任这个铁匠皮主事的位置。

王小二皱眉想了想。

能在任何一个专业领域内取得比大多数人都优异的成绩,那这个人绝对不可能是个笨蛋。

只是在脑子里琢磨一下,王小二便试探着问道“是质量咱的铁料是质量最好的,而且工艺精湛,看上去东西都做的很漂亮,而别家的那些玩意显然都是粗制滥造,比咱们差远了。”

“既然如此,咱们就应该以己之长攻敌之短,咱们的铁料不是最好的么那就应该用更好的铁料咱们的东西不是做的漂亮么那就想办法让它们更漂亮,还要在包装上下工夫如果这些都做到了,那么别人轻易便不能仿制咱们的东西,即便做出来,明眼人亦能一眼便分辨出真假不同来,到那个时候,咱们的品牌就算是成立起来了就像是咱们庄子里出产的果酒一般,只要一喝,品一品那个口味,别人就知道这是新丰縣城房家的酒”

在这个商业概念几乎为零的时代,只要做出了品牌效应,几乎可以确保百年的地位

王小二听得似懂非懂,挠了挠头,疑惑的问道“包装,是个啥东西”

包装

这个概念解释起来,有点麻烦

“这么说吧,你把咱们质量最好的剪子,放在一个上等的楠木匣子里,匣子上药雕龙画凤,镶金嵌玉,总之,怎么奢华、怎么高档,你就怎么来”

王小二乍舌道“那不得赔死一个楠木匣子,造价就比咱们的剪子贵”

房俊悠然道“那就涨价呗将匣子的成本全都折算进去,然后按照成本的五倍,标价出售”

王小二有些懵

,,

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